Greentrail Media’s digital marketing for a client, a case study
by GreentrailThis is digital marketing for a client, a case study.
Appleby is a confectionery company, operating in a new market segment; The ketchup seasoning sector. Greentrail Media received a brief to create a strategy for brand awareness of the latest product, Appleby’s Ketchup.
Greentrail Media began by conducting market research to understand Appleby company’s target audience and competitors. Based on this research, we developed a targeted marketing strategy that included social media advertising, email marketing, and content marketing
To execute the strategy, we created a series of social media ads, email campaigns, blog posts, and other educational content to be shared on Appleby’s website. The team at Greentrail Media also provided ongoing consultation to Appleby Company, offering suggestions for improving the company’s marketing efforts and analyzing the results of their campaigns.
As a result of our marketing efforts, Appleby saw a significant increase in website traffic, social media followers, and leads. The company also reported an increase in brand awareness and customer engagement. Overall, Appleby company was delighted with the work of Greentrail Media Marketing Agency and would recommend them to other businesses looking to improve their marketing efforts.
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